The Art of Creating Animated Explainer Videos

Oct 31, 2023

Are you considering creating animated explainer videos for your business? Look no further! Hound Studio is a leading video/film production company in the arts & entertainment industry, specializing in producing top-quality animated explainer videos. In this comprehensive guide, we will walk you through the ins and outs of creating the perfect animated explainer video that will captivate your audience and drive results.

The Power of Animated Explainer Videos

Animated explainer videos have become a popular tool for businesses worldwide due to their ability to convey complex concepts in a concise and visually appealing manner. These videos not only engage and entertain viewers but also effectively communicate your message, products, or services. By leveraging the power of animation, you can grab your audience's attention and leave a lasting impression.

Why Choose Hound Studio for Your Animated Explainer Video?

Hound Studio stands out as a premier video/film production company in the arts & entertainment industry. With years of experience under our belt, we have mastered the art of creating captivating animated explainer videos that deliver outstanding results for our clients. Here's why you should choose Hound Studio:

  • Expertise: Our team of talented professionals includes skilled animators, copywriters, and creative directors who are passionate about crafting visually stunning and engaging animated explainer videos.
  • Quality Production: We believe in delivering nothing short of excellence. From concept development to the final product, we ensure every aspect of your animated explainer video is of the highest quality.
  • Customization: We understand that each business is unique, and one size does not fit all. That's why we offer tailored solutions to meet your specific requirements and convey your brand's personality effectively.
  • Collaboration: We believe in building strong partnerships with our clients. Throughout the production process, we actively involve you, ensuring your vision is brought to life, and the final result exceeds your expectations.
  • Proven Track Record: Our portfolio showcases successful animated explainer videos that have helped numerous businesses achieve their marketing goals. Our satisfied clients speak for the effectiveness of our work.

The Process of Creating an Animated Explainer Video

Creating an animated explainer video involves a carefully crafted process that encompasses several stages. Let's take a closer look at each step:

1. Concept Development

At Hound Studio, we begin by thoroughly understanding your business, target audience, and the key message you want to convey. This information forms the foundation on which we build a compelling concept that aligns with your goals and resonates with your viewers.

2. Scriptwriting

Our team of skilled copywriters crafts a script that delivers your message effectively. We keep it concise, engaging, and easy to understand. The script serves as a blueprint for your animated explainer video, guiding the visual storytelling process.

3. Storyboarding

A storyboard is a sequence of illustrations that represents the key scenes and transitions of your animated explainer video. It provides a visual representation of the script, allowing you to get a sense of the flow and overall look of the final video.

4. Voiceover and Sound Design

The right voiceover can add a touch of personality to your animated explainer video. We work with professional voiceover artists to find the perfect voice that matches your brand. Additionally, our sound designers enhance the video with captivating sound effects and background music, creating an immersive experience for your audience.

5. Animation

This is where the magic happens! Our talented animators bring your storyboard to life, creating visually stunning and dynamic animations that capture your viewer's attention. We pay attention to every detail, ensuring smooth transitions, precise movements, and eye-catching visuals.

6. Final Edits and Delivery

Once the animation is complete, our team performs final edits, fine-tuning the video to perfection. We make sure everything is aligned with your requirements, and your animated explainer video is ready to make an impact. We deliver the final product to you in the desired format, whether it's for web, social media, or other platforms.

Benefits of Animated Explainer Videos for Your Business

Investing in animated explainer videos can offer a multitude of benefits for your business. Here are some key advantages:

  • Increased Engagement: Animated videos are highly engaging and can hold your audience's attention for longer. This can lead to improved brand recall and better conversion rates.
  • Enhanced Understanding: Complex concepts can be simplified and communicated effectively through animation. Visual storytelling aids in better comprehension of your products or services.
  • Boosted Conversion Rates: The combination of engaging visuals, clear messaging, and a strong call-to-action in your animated explainer videos can significantly increase conversion rates, driving more leads and sales.
  • Improved SEO: By embedding informative animated explainer videos on your website, you can enhance user engagement metrics, such as average time spent on page and reduced bounce rates. This, in turn, can positively impact your search engine rankings.
  • Building Trust: When consumers feel connected to your brand, trust is built. By showcasing your expertise and providing valuable information through animated explainer videos, you can establish trust with your target audience.


Create an animated explainer video that engages your audience, effectively communicates your message, and drives results. Partner with Hound Studio, a top-notch video/film production company in the arts & entertainment industry. With our expertise and dedication to excellence, we will craft a visually captivating animated explainer video that sets your business apart from the competition. Contact us today to get started!

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